TV, radio, newspaper, yellow pages, flyers, and word of mouth. The six main ways field service businesses used to go about marketing their services. Nowadays, with Google, Bing, social media, and the decline in network TV and radio users, traditional ways of advertising have fallen by the wayside.
Before jumping on board and hiring a pricey agency or digital marketer to join your team, there are plenty of things you can do for free that can significantly increase the amount of internet traffic coming to your site. Plus, by making these changes, you can positively build relationships with present and future customers.