Pointman Blog

[Infographic] What is Good, Better, Best Marketing And How Will It Help Your Business?

Posted by Lauren Pszonak on 8/11/17 3:51 PM

Good, Better, Best marketing is a common technique where you present multiple comparable products with a low price, medium price, and high price option.

The goal is to give the customer the chance to choose what product, service, or package best fit their needs. As a marketer, you highlight additional benefits of each more expensive tier or option.

Read More

Tags: Product - Acquire, Pricing and Margins, Good, Better, Best Proposals