Pointman Blog

The Importance of Updating Your Pricebook

Posted by Greg Dooley on 1/18/18 7:10 AM

Before we get started, I want you to a ask yourself a question, and it’s just you listening, so give an honest answer,  “When is the last time you wholesale adjusted your prices?”

Last year?

A couple of years?


If the answer to any of those questions is ‘Yes,” then let’s take a look at your pricing structure.

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Tags: Pricing and Margins

So What Do We Do With Surplus Budget?

Posted by Luke Collard on 11/16/17 9:45 PM

The end of the year is coming; as your budgets are being assessed, you might have found some extra money left over! Now, there are some pretty standard ways to use the money like paying down loans, replacing old equipment, buying supplies for next year, or giving out bonuses. In addition to these "housekeeping" efforts, here are some different ideas on how you can use those funds to improve your business. 

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Tags: Pricing and Margins

Can a Discount Increase Profits?

Posted by David Thiemecke on 10/6/17 1:13 PM

If you ask a technician who is just starting out to estimate the cost of a job, they will definitely take into account labor (the work they have to do) and probably materials. The tech might even include a markup for profit. Since you have to cover all the bills, not just the jobs, you know that there’s a lot more to pricing a job. Your everyday prices should reflect the value to a homeowner, but a homeowner isn't much different than that tech and will think about your invoice the same way the tech does.

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Tags: Pricing and Margins

Know your Costs. Price on Value.

Posted by Steven Raines on 10/4/17 4:51 PM

Every business owner has different goals. Some owners want to grow a huge business with hundreds of employees that dominate a market. Some owners want a self-sustaining “lifestyle” business that lets them spend more time with their families or leave a financial legacy for their children. Some owners want to build something that benefits their employees and their community. No matter what your goals are, sustained profitability is what lets you reach your goals. To achieve this, you need to know your costs and price on value.

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Tags: Pricing and Margins

3 Benefits of Customers Declining Work

Posted by Greg Dooley on 9/19/17 2:08 PM

Nobody likes to hear "No" from a customer.

When you've made a significant investment of time and effort to explain and present great options only to have the customer tell you that they just want the quick and inexpensive fix, it can be easy to take the work you've done, crumple it up and "circular file" it.

A better option is to get your customers and prospects to actively decline work you've suggested. Here are three reasons why.

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Tags: Customer Delight, Invoicing & Payments, Pricing and Margins